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Channel: Bank Innovation » Ron Shevlin
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Mobile Banking In 2017

One of the first “rules” I learned as an industry analyst was “Don’t comment on the competition’s research.” So much for that rule.

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The Gut: The OTHER Biological Data Storage Device

What exactly is a “customer-related decision”? Question: How many decisions did you make this week? Answer: You can’t possibly come up with a reasonable number, because: 1) decisions come in all shapes...

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Direct Mail: Alive And Well In Financial Services

Each year, Target Marketing publishes a list of the Top 50 (Direct) Mailers of the year. The 2012 list has some interesting changes from 2011. Among the top 5 mailers this year are three financial...

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SedUIced

The Finovate conference is very well run and employs a great concept — 7-minute vendor demos. As a result, it has become one of the better attended fintech conferences. It’s a great place to gauge the...

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Advice For Finovate Presenters

Having sat through (nearly) 64 7-minute vendor demos over the past two days (not to mention the demos I’ve sat through in previous Finovate conferences), I have now become a self-appointed expert on...

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PFM Is Dead, Long Live FPM

PFM (personal financial management) is dead. And if you want to know who killed it, look in the mirror. Because you killed it. You, the banks and credit unions that have been implementing PFM. And you,...

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Finance Dot Data Dot Gov

One of the following two statements is false: 1. Just one in four PFM (personal financial management) users believes that PFM tools have done a good job of helping them understand how other people...

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Takeaways From The 2012 CU Water Cooler Conference

My personal objectives for attending the 2012 CU Water Cooler conference were three-fold: 1) To change the way people think about the world (assumes I’m speaking at the conference); 2) To connect with...

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Quantipulation: Fat People Are The Cause Of Inefficient Fuel Use

A major insurance company (whom I won’t mention by name in a feeble attempt to stay out of trouble, but which you can easily identify with a Google search or two) has concluded (as quoted by the...

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Anybody for a PFM Summit?

Some people are really good at organizing things, events, and people. About the only thing I can organize are my thoughts. So I’m really hoping I can convince somebody (or organization) to organize a...

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What Consumers Really Want From P2P Payments

BAI Retail Delivery’s P2P (person-to-person) payments panel — consisting of PayPal’s Arkady Fridman, Fiserv’s Sanjeev Dheer, and ClearXchange’s John Feldman — produced some interesting perspectives on...

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Why Do People Switch Banks?

About two months ago, I changed the tagline on this blog. Thanks a lot for noticing [sarcasm]. Google it. It’s a line from a Grateful Dead song, but it perfectly fits the tone and content of this blog...

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Delusions Of Relevance

At a conference I’m currently attending, the CEO of a large telco (I can’t give you specifics because I’m not allowed to tweet, blog, or otherwise report on what goes on here lest they kick me out —...

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Best Practices Aren’t

If I had a nickel for every time a client asked me to tell them about marketing best practices, I could match The Donald’s proposed charitable contribution. I try to explain that there is no such thing...

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Bank Branch Bulking

I recently tweeted: “Pointing to bank branch closures as a signal of the death of branches is like saying that someone who’s lost weight is dying.” Turns out that was a terrible analogy. A closer...

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Newsjerking

A HubSpot blog post titled 5 Hurricane Sandy Newsjacks From Marketers contains the following passage: “Newsjacking is the practice of capitalizing on the popularity of a news story to amplify your...

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Kill The Unbanked

It’s time to kill the Unbanked. The label, not the people. A Knowledge@Wharton post titled A Question of Value: Bringing Banks to the Unbanked contains a number of statements that bear a closer degree...

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A Good Year For Snarketing 2.0

I’ve published the last of Snarketing 2.0′s 2012 posts with the In Defense Of BS Metrics post. All in all, I think it’s been a good year for the blog — 139 blog posts published, 100,000+ page views...

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Why Social Media Metrics Blog Posts Are A Waste Of Time

According to an HBR blog post titled Why Your Social Media Metrics Are A Waste Of Time: “Many companies use the wrong metrics to measure their performance, especially when it comes to social media. If...

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Consumers Don’t Want Mobile Offers

BuyVia, an app/website that claims to be the first all-in-one smart shopping experience across devices (whatever that means), conducted a consumer survey which found: “The majority (56%) of shoppers...

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